Digital marketing is the area of marketing that promotes products and services using the Internet and other online-based digital technologies like desktop and mobile, as well as other digital media and platforms.
SEARCH ENGINE OPTIMIZATION
The process of increasing the quality and quantity of search engine traffic to a website or web page is known as search engine optimization. SEO focuses on organic traffic as opposed to paid or direct traffic. It is the biggest source of Organic traffic.
Content Marketing is a component of Digital marketing. It enable companies in creating long-lasting brand loyalty, give customers useful information, and encourages them to buy from company again in the future. By creating valuable content you can convert free traffic into customers.
SOCIAL MEDIA MARKETING
Social Media marketing is another part/component of Digital Marketing. It refers to promotion services and products on Social Networking sites like Facebook, Youtube, Twitter, Instagrm etc. It is a good platofrm to start new Business.